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Aspiring BLUED Stylepreneurs were students from Southville International College, Lyceum of the Philippines University, Colegio de San Juan de Letran, and University of Santo Tomas.

"The BLUED project is an initiative to encourage enterprising students to design their own BLUED line and create a plan to market their ideas" said Chinky De Leon, Vice President for Marketing.

This project was launched recently at Glorietta 5 Activity Center. And the awarding ceremony was held at Market Market Activity Center.

Students from Southville International College wins the grand prize worth 75,000 garnering an average of 79%.
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