"The BLUED project is an initiative to encourage enterprising students to design their own BLUED line and create a plan to market their ideas" said Chinky De Leon, Vice President for Marketing.
This project was launched recently at Glorietta 5 Activity Center. And the awarding ceremony was held at Market Market Activity Center.
Students from Southville International College wins the grand prize worth 75,000 garnering an average of 79%.
