It's a treasure-hunt game running on a Facebook App. Check out the details of the Word Master Challenge :
There are six blogs included in the contest :
Yugatech, FlairCandy, Pinoy Travel Blog, Starmometer, Kubiertos and GMTristan
Each day, a new question will be posted on the Facebook App (here). The answers to the questions are found in the blogs ( please search for it ). When the question is answered correctly, you will earn a letter which you can use to solve the puzzle. There's a total of 23 letters but you only need the missing 20.
For the complete mechanics, go to the FB App here and click on the Contest Mechanics button on the top right corner.
Once you compete the puzzle, you’re qualified to win the top prizes: 1 male winner and 1 female winner with a Sony Bloggie HD each plus 6 months supply of Real Leaf Green Tea. You will also win a date with Erich Gonzales or Enchong Dee?