Havaianas Celebrates Five Years of Chic and Colorful Customization

Our hands and what we can do with them set us apart from the rest of the animal kingdom, essentially giving us the ability to be artistic, unique and creative.

Havaianas, the first flip-flops brand to offer pair customization in the Philippines, celebrates the original things we can create with our hands in the 5th annual Make Your Own Havaianas (MYOH), held at the Rockwell Tent from April 22 to April 26, 2010.

Five Years, Five Million Ways

Make Your Own Havaianas, which is presented by Power Plant Mall this year, has always inspired flip-flops fans to unleash their creativity and let their imaginations go wild. With the celebration of its 5th year, Havaianas offers a number of stylish, new options- from silver letter pins and Swarovski-studded pins to jelly, fluorescent and glow-in-the-dark Top straps. It’s the perfect chance to let your hands add more flair to your favorite pair.

This year’s celebration gives Havaianaticos (those obsessed with these comfy and stylish flip-flops) a nearly unlimited number of ways to create their personal memento of this historic fashion event. Embellish a pair of Havaianas Slim with a Swarovski-studded seahorse or mix glow-in-the-dark Top straps with the Philippine-designed MYOH commemorative sole and pin. This commemorative sole, the first printed sole to be offered at Make Your Own Havaianas, spells out MYOH@5 using sign language to symbolize how each pair is lovingly assembled by the hands of the dedicated Make Your Own Havaianas staff.

“Make Your Own Havaianas is really a labor of love from the brand,” says Anne Gonzalez, Managing Director of Havaianas Philippines. “We really try to come up with enough options so that every person can create a pair that’s perfect for them. This year, more than ever, we’ve really gone all out because it’s our 5th anniversary and that’s a real milestone for the brand.”

As they say, “Idle hands are the devil’s playground,” so put your hands to good use by creating your own personalized pair of Havaianas.

Celebrate five years of chic and colorful customization at www.havaianasphilippines.com/myoh

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