Congratulations Duke Ward for winning a Samsung Pixon phone. There was a lot of beautiful models. Samsung is so generous,they`re giving away phones and lots of prizes. Everyone enjoyed the event! This is one happy moment! Thanks to Ms. Hazel Javier for counting me in. Nice meeting you! :-) Thanks to Arpee and Noreen for the leakage of this event.



DECEMBER 3, 2008 / 7:00 PM


7:00 to 7:30 p.m. Registration Of Guests

7:30 to 8:15 p.m. Product Tour

8:15 to 8:25 p.m. Dinner set-up reveal

8:25 to 8:27 p.m. Introduction of hosts

8:27 to 9:30 p.m. Mr. Choi’s Welcome Remarks

9:30 to 10:15 p.m. avp

Performance Sequence

o Roller Blades

o Dancers

o Fashion Models

o Mirror Lady

Billy Crawford Performance

10:15 to 10:25 p.m. Closing Remarks

10:25 p.m. Party continues with DJ music

Mr. Charles Choi

VP Marketing-Mobile Phones

Samsung Electronics Philippines Corp.

Mr. Charles Choi heads the Mobile Phone Division since October 2005. Samsung Electronics Philippines Corporation is his first overseas assignment.

Prior to assuming his current position, Mr. Choi was the Senior Manager for Overseas Sales & Marketing Team for South East Asia in Korea.

Mr. Choi has joined Samsung in 1990 and has assumed several positions in different departments in the Headquarters. He also had worked in consumer electronics division for 17 years.

Mr. Choi is an Information Communication Technology Champion. In his role as Vice-President for Mobile Phones, Mr. Choi has successfully steered the Distribution Management direction and emphasized on the importance of the Customer Relationship Management (CRM). His relationship with dealers is one of the key factors that made Samsung a tough competitor. He also mandates the importance of Selling Through & Supply Chain Management (SCM), thus making the Samsung mobile phone the strong no.2 brand in the Philippines.

Mr. Choi graduated at Yonsei University with a degree in Business Administration.


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